Privacy Policy

Last updated: December 2024

1. Introduction

Motor Magickey Ltd ("we", "our", "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website motor-magickey.com and use our services.

This policy complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data Controller

Motor Magickey Ltd is the data controller for the purposes of data protection law.

Our registered office is:
Motor Magickey Ltd
125 High Street
London SW1A 1AA
United Kingdom

Contact us: [email protected]

3. Information We Collect

3.1 Personal Information

We may collect the following personal information:

  • Name and contact details (email address, phone number, postal address)
  • Business information (company name, job title)
  • Communication preferences
  • Information you provide when contacting us or subscribing to our newsletter

3.2 Technical Information

We automatically collect certain technical information including:

  • IP address and browser type
  • Operating system and device information
  • Website usage data (pages visited, time spent, referral sources)
  • Cookies and similar tracking technologies

4. Legal Basis for Processing

We process your personal data based on the following legal grounds:

  • Consent: For marketing communications and non-essential cookies
  • Contract: To provide our services and fulfil contractual obligations
  • Legitimate Interest: To improve our website, prevent fraud, and for business development
  • Legal Obligation: To comply with legal and regulatory requirements

5. How We Use Your Information

We use your personal information for the following purposes:

  • Providing and maintaining our services
  • Processing inquiries and customer support
  • Sending marketing communications (with your consent)
  • Improving our website and services
  • Complying with legal obligations
  • Detecting and preventing fraud

6. Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

  • Service Providers: With trusted third-party service providers who assist in operating our business
  • Legal Requirements: When required by law or to protect our rights
  • Business Transfers: In connection with any merger, sale, or acquisition of our business

7. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, including:

  • Customer data: For the duration of our business relationship plus 7 years for tax and legal purposes
  • Marketing data: Until you withdraw consent or we no longer have a legitimate interest
  • Website analytics: Up to 26 months

8. Your Rights

Under UK GDPR, you have the following rights:

  • Right of Access: Request copies of your personal data
  • Right to Rectification: Correct inaccurate personal data
  • Right to Erasure: Request deletion of your personal data
  • Right to Restrict Processing: Limit how we use your data
  • Right to Data Portability: Transfer your data to another service
  • Right to Object: Object to processing based on legitimate interests
  • Right to Withdraw Consent: Withdraw consent for processing

To exercise these rights, contact us at [email protected]

9. Cookies

Our website uses cookies to enhance your browsing experience. For detailed information about the cookies we use and your choices, please see our Cookie Policy.

10. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and staff training
  • Secure hosting and backup procedures

11. International Transfers

Your personal data may be transferred to and processed in countries outside the UK. When we do this, we ensure appropriate safeguards are in place, such as:

  • Adequacy decisions by the UK Government
  • Standard contractual clauses
  • Certification schemes or codes of conduct

12. Children's Privacy

Our services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

14. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

15. Complaints

If you believe we have not handled your personal data properly, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire SK9 5AF
Phone: 0303 123 1113
Website: ico.org.uk